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Alfa Beer – Heineken Distractions

Jun 7, 2022

Director Sune Sorensen and agency Soho Square brings us a lovely story that serves as a gentle reminder for all of us to be together, when we’re together.

A young couple, clearly in love, meet for dinner in a quaint Greek tavern when suddenly the place gets incredibly crowded. At first, colleagues, friends, and family seem to “pop up” from every corner, but after that things quickly turn decidedly… Weirder. Everything from skate boarders, famous chefs, social media celebrities, and basketball players, to fishermen, movie characters, and astronauts start filling up the space – all of whom manage to separate the couple more and more. In the end, the story reveals what really is happening when the couple

clear away all the distractions with a simple gesture. They turn off their phones.

This professional campaign titled ‘Distractions’ was published in Greece in June, 2022. It was created for the brands: Alfa Beer and Heineken, by ad agency: Soho Square. This Film medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted 5 days ago.

By: Our Copywriting Team | Retrieved from

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